Design
On the Internet, the first impression may be the only impression! Your website is not just an advert, it is a representation of your company. With this in mind, do you really want your brother-in-law designing your website?
In today's market an online presence is crucial, your website is often the first place a prospective customer will look. It will help them form their opinion of your company and it will do so within a matter of seconds.
Your website design must engage the user and make them want to explore further, in order for you to get your message across.
Remember you only get one attempt to make a good first impression.
Your web design should reflect your company, it should look professional, trustworthy and relevant. It must accurately convey your brand image, and should be interesting and easy to absorb.